In The Know Cycling

What cycling gear to get and where to get it

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Category Archives: Deals

THE APP FOR BETTER, EASIER, LESS EXPENSIVE GEAR

by Steve Leave a comment Last updated: January 24, 2025

The In The Know Cycling app gives you a simple way to find better, easier, less expensive gear and kit when using your phone.

Deals

THE BEST DEALS ON THE BEST CYCLING GEAR

by Steve Leave a comment Last updated: August 6, 2022

Once you decide what the best cycling gear is to get, the key question is where to get it at the best prices from stores you can trust will treat you right

Deals

KNOW’S NOTES – BIG DEALS, NEW BIKES, RIDE FASTER

by Steve Leave a comment Last updated: January 23, 2020

Here’s a look at big deals just for In The Know Cycling readers, how to buy a 2020 bike that fits you well, and how to ride even faster!

Bikes
Deals
Know's Notes

LOOKING FORWARD – SUMMER 2018

by Steve 10 comments Last updated: June 21, 2019

Here’s my take on the state of cycling, a look forward at upcoming reviews, how I’m trying to improve the site, and an easy way for you to give me feedback

Deals
My Take

KNOW’S NOTES – 12-SPEED GROUPSETS, CLEARANCE SALES, SHIMANO’S NEW BORDERS

by Steve 2 comments Last updated: March 29, 2019

Every new cycling season brings new products, clearance sales on last years models, and further changes in how products are sold. This year is no different.

Deals
Know's Notes

Welcome

In The Know Cycling is a place to help cycling enthusiasts decide what gear to get and where to get it.

I’m Steve and I’m dedicated to saving you time and money while improving your cycling performance and experience by helping you make the right gear choices.

To put you in the know, I share comprehensive and comparative reviews of cycling gear and kit free of ads, paywalls, and industry influence and created by my team of fellow enthusiasts.

See New Reviews First

CYCLING GEAR REVIEWS

GUIDES
– Online Bike Stores
– Spending Priorities
– Choosing Wheels
– Chain Wax
– Cycling Nutrition
– Buy a Bike Online

WHEELS
– Performance Wheels
– Value Wheels
– All-Road Wheels
– All-Around Wheels
– Aero Wheels
– Climbing Wheels
– Gravel Wheels
– How Wheels and Tires Make You Faster

GRAVEL
– Gravel Wheels
– Gravel Tires
– Gravel Shoes
– Gravel Shorts
– Gravel Riding Technique
– Top 25 Gravel Events

TIRES
– Tubeless Tires
– Gravel Tires
– Choosing Tires for Gravel Events

COMPONENTS
– SRAM Red AXS
– SRAM Force AXS
– 3D Printed Saddles
– Road Bike Pedals

ELECTRONICS
– Bike Computers
– Power Meters
– Power Meter Pedals
– Why Use a Power Meter

KIT, SHOES, AND HELMETS
– Men’s Bib Shorts
– Women’s Bib Shorts
– Spring and Fall Kit
– Gravel Shorts
– Road Bike Shoes
– Gravel Shoes
– Aero Road Helmets
– Road and Gravel Helmets
– Cycling Sunglasses

ONLINE BIKE STORES
– Best Deals
– Store Rankings
– Compare Prices

MY TAKE
– Ride Faster: Gear & Kit
– Ride Faster: Training & Technique
– 5 Beliefs About Gear I’ve Dropped
– Paceline Riding Don’ts and Dos
– What You Need on Every Ride

Use the search bar at the top of the page to find a product we’ve reviewed by name

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GET MORE INDEPENDENT REVIEWS

Want to save yourself money and time and support this site’s ability to get you more in-depth and independent, comparative and conflict-of-interest free reviews?

Simply click on and buy your gear through the links you see in the posts or at Know’s Shop to stores I’ve found offer the best prices and highest customer satisfaction levels on road cycling gear.

My current top-ranked stores are BTD (BikeTiresDirect), Performance Bike, Merlin Cycles, and Competitive Cyclist.

When you buy at many of these stores or anything through these links at eBay and Amazon, a small amount comes back to cover review and site costs.

If you prefer, you can also support this site by making a contribution. Thank you.

Disclosure

In The Know Cycling is ad-free, sponsor-free, and subscription-free. If you want to help keep it rolling without any added cost to you, buy your gear and kit after clicking the store links on the site. When you do, we may earn an affiliate commission that will help me cover the expenses of creating and publishing our independent, comprehensive, and comparative reviews. Thank you, Steve. Learn more.